Jim is a seasoned expert in eCommerce, digital marketing, behavioral psychology, and customer support with over 20 years of experience. He has established a reputation as a highly respected consultant and strategist for various direct-to-consumer brands with revenues all the way to $50M annually. As a thought leader in the industry, Jim regularly contributes to eCommerce and digital marketing communities.
Jim’s expertise is centered on building connections between brands and shoppers to drive conversion, improve response rates, and enhance the customer experience. He has a track record of creating data-driven campaigns that drive lead generation, customer acquisition, retention, and brand awareness with scalable and predictable results.
Jim’s mastery of sales growth and display advertising is unparalleled. He honed his skills in developing effective systems, strategies, and processes to target, engage, and convert customers on any platform with paid content that follows the shopper’s web browsing journey efficiently and cost-effectively.